Wayfinding
Scheepvaartmuseum, Amsterdam
350 years maritime history
The former National Maritime Warehouse, designed by Daniël Stalpaert in 1656, since decades houses Het Scheepvaartmuseum (The National Maritime Museum).
With among others the famous glass dome, the monumental building now meets todays requirements, while maintaining the authentic character.
In 2019 a new corporate identity has been introduced to the design of Thonik and Studio Linse. The new identity can be seen on all social media channels.
This new identity had also to be implemented in the wayfinding elements.
Our solution
While respecting the building characteristics the wayfinding needed a more contemporary look, with clear graphical indications.
We have chosen a combination of ACM (Aluminium Composit Material) boards with digitally printed indications and so called ‘wall-wrap-lettering’.
For references of actual themes and exhibitions
digital displays are installed.
Through these wayfinding elements visitors are guided in an almost natural and self-evident way along the Dutch naval heroes such as Michiel de Ruyter, Tromp, Bestevaer and Willem Barentz.
A unique building with a perfectly connected wayfinding.